eCommerce Statistics in Zambia 2025

This chart offers an insightful look at the store count by category in Zambia. Leading the way is Business & Industrial, with 98 stores, which is 14.24% of the total stores in the region. Next is Apparel, contributing 57 stores, or 8.28% of the region's total. people-society also has a notable presence, with 56 stores, making up 8.14% of the store count in Zambia. This breakdown provides a clear picture of the diverse retail landscape in Zambia, showcasing the variety and scale of stores across different categories.

In Zambia, the distribution of stores across different platforms presents a dynamic picture of the market. WooCommerce, as a leading platform, hosts 531 stores, accounting for 63.14% of the total store count in the region. This is closely followed by Shopify, which supports 141 stores, representing 16.77% of the region's total. Custom Cart makes a significant contribution with 77 stores, or 9.16% of the total. The chart underscores the diversity and preferences of store owners in Zambia regarding their choice of platform.

This chart illustrates the estimated sales amounts generated by stores on various platforms within Zambia. WooCommerce shows a significant lead, with total sales amounting to $89.25M, which constitutes 100.00% of the region's total sales on platforms. BigCommerce reports sales of $0.00, accounting for <0.01% of the total platform sales in Zambia. Custom Cart also holds a notable share, with its sales reaching $0.00, representing <0.01% of the overall sales amount. This data provides a comprehensive view of the market dynamics in Zambia, highlighting which platforms are driving the most sales.

In Zambia, the estimated sales amount across various store categories provides key insights into the market's dynamics. Jobs & Education, as a prominent category, generates significant sales, totaling $77.02M, which is 86.30% of the region's total sales in this sector. Apparel follows with robust sales figures, achieving $0.00 in sales and comprising <0.01% of the region's total. Arts & Entertainment contributes a considerable amount to the regional market, with sales of $0.00, accounting for <0.01% of the total sales in Zambia. This breakdown highlights the varying economic impacts of different categories within the region, showcasing the diversity and strengths of each sector.

The pie chart showcases the distribution of app/software spending by store category in Zambia, providing insights into how eCommerce stores allocate their resources on the app or software they utilize. Among the store categories, Home & Garden exhibits the highest spending, with a total expenditure of $27.54K units representing 38.61% of the overall spending. Following closely behind is Beauty & Fitness with a spend of $15.10K units, comprising 21.17% of the total. Apparel also contributes significantly with a spend of $14.70K units, accounting for 20.61% of the overall app/software spending. This data sheds light on the investment patterns of eCommerce stores within each category, reflecting their priorities and resource allocation towards app or software solutions.

This chart provides a detailed overview of the number of Zambia online retailers by Monthly Sales. Most Zambia stores' Monthly Sales are Less than $100.00, there are 227 stores, which is 99.13% of total. In second place, 2 stores' Monthly Sales are $10.00M to $100.00M, which is 0.87% of total. Meanwhile, 0 stores' Monthly Sales are $100.00 to $1.00K, which is <0.01% of total. This breakdown reveals insights into Zambia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Zambia online retailers by Number of Employee. Most Zambia stores' Number of Employee are Less than 10, there are 126 stores, which is 86.90% of total. In second place, 8 stores' Number of Employee are 1K to 5K, which is 5.52% of total. Meanwhile, 3 stores' Number of Employee are 50 to 100, which is 2.07% of total. This breakdown reveals insights into Zambia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Zambia online retailers by Monthly Visitors. Most Zambia stores' Monthly Visitors are Less than 100, there are 249 stores, which is 72.59% of total. In second place, 60 stores' Monthly Visitors are 100 to 1K, which is 17.49% of total. Meanwhile, 27 stores' Monthly Visitors are 1K to 10K, which is 7.87% of total. This breakdown reveals insights into Zambia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Zambia online retailers by Monthly Views. Most Zambia stores' Monthly Views are Less than 100, there are 198 stores, which is 57.73% of total. In second place, 88 stores' Monthly Views are 100 to 1K, which is 25.66% of total. Meanwhile, 42 stores' Monthly Views are 1K to 10K, which is 12.24% of total. This breakdown reveals insights into Zambia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.

This chart provides a detailed overview of the number of Zambia online retailers by Monthly Product Sold. Most Zambia stores' Monthly Product Sold are Less than 100, there are 397 stores, which is 74.48% of total. In second place, 97 stores' Monthly Product Sold are 100 to 1K, which is 18.20% of total. Meanwhile, 17 stores' Monthly Product Sold are 1K to 10K, which is 3.19% of total. This breakdown reveals insights into Zambia stores distribution, providing a comprehensive picture of the performance and efficient of online retailer.